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Tmall Global: Total 1,724 New Overseas Brands Open 1st Stores in 1-3Q
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A total of 1,724 new overseas brands opened their first stores on the platform during the first three quarters of 2025, according to data from BABA-W (09988.HK)'s platform, Tmall Global. Of which, 657 new brands stationed in the platform in 3Q25 alone, equivalent to 7 overseas brands launching their first online business in China per day. As the Tmall Double 11 shopping festival approaches, the pace of new brand entry accelerated significantly. The number of new brands joining in September hit a new high for a single month, with a MoM increase of 16%. AAStocks Financial News Website: www.aastocks.com |
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