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Alibaba Expects to Sharply Shrink Instant Commerce Biz Investment Next Qtr, Dynamically Adjust Investment Strategy
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Toby Xu, BABA-W (09988.HK)'s CFO, noted at the earnings conference that 3Q25 marked the peak of investment in the company's instant commerce business, Chinese media reported.

With substantial improvements in overall efficiency and stable scale, Xu expects the overall investment in the instant commerce business to contract markedly next quarter.

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Meanwhile, Alibaba will dynamically adjust its investment strategy based on the competitive state of the entire market, Xu stressed.
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